Product Adoption Analyst (US Remote Working)
Posted on: May 15, 2022
When you join Turnitin, you'll be welcomed into a company that is a
recognized innovator in the global education space. For more than
20 years, Turnitin has partnered with educational institutions to
promote honesty, consistency, and fairness across all subject areas
and assessment types. Over 16,000 academic institutions,
publishers, and corporations use our services: Gradescope by
Turnitin, iThenticate, Turnitin Feedback Studio, Turnitin
Originality, Turnitin Similarity, ExamSoft, and ProctorExam.
Turnitin has offices in Australia, India, Indonesia, Japan, Korea,
Mexico, the Netherlands, the Philippines, Ukraine, the United
Kingdom, and the United States. Our diverse community of colleagues
are all unified by a shared desire to make a difference in
education. Come join us, and let's make change together.
This role is responsible for enabling Turnitin to understand how
educators and students interact with our products to accomplish
their goals. As a Product Adoption Analyst, you will analyze data
to help us understand how instructors, TAs, administrators, and
students interact with our products. You'll work closely with
product managers to collect data and develop playbooks to encourage
instructors to fully use our product capabilities; maximize user
engagement and satisfaction; promote existing and new
functionality; upselll assignment offerings; increase and shorten
account activation; and convert freemium to paid accounts.
This position is on the Grading & Feedback product team and reports
to the Product Manager of Product Adoption and Growth.
What You'll be Doing
Collaborate with stakeholders on current initiatives to identity
and aggregate usage data from both internal and external
Analyze usage data to gain insights into how effectively educators
and students use our products.
Create and track usage events, so we can tailor products to better
serve educators or recommend new or existing feature that will make
instructors jobs easier or instruction more effective.
Possess curiosity, wanting to continuously test and optimize by
developing an initial hypothesis, measuring, learning, and
Use data segmentation to help us customize messaging to users based
on various attributes such as product use, discipline, user stage,
Collect data, so we can understand how to optimize specific parts
of the customer journey that will drive sales KPI's - for
acquisition, activation, and retention.
Work closely with product management to help build great user
Define, collect, and analyze data, so we can interact with
customers through in-app and email messaging.
Help educators and students discover how our products can improve
1-3 years of experience using Business Intelligence tools
BA or equivalent in finance, business, computer science,
statistics, mathematics, engineering, or other technical or
Proficient in SQL or database analysis
Ability to formulate data queries and perform data analysis to help
answer questions about product usage
Curious and a self-starter
Fluency in data warehousing set-up, management
Ability to see the big picture and continue driving toward the
critical question(s) at hand via a robust analytical approach
Ability to break down complex and ambiguous questions with a mix of
analytical rigor and input from internal and external data
Ability to manage multiple priorities and projects at once
Bias towards action, operating with a high degree of autonomy and
Highly Desired Skills
Experience with Airtable, Hubspot, Pardot, and/or Hubspot
Our Mission is to ensure the integrity of global education and
meaningfully improve learning outcomes.
Our Values underpin everything we do.
Customer Centric - We realize our mission to ensure integrity and
improve learning outcomes by -putting educators and learners at the
center of everything we do.
Passion for Learning - We seek out teammates that are constantly
learning and growing and build a workplace which enables them to do
Integrity - We believe integrity is the heartbeat of ExamSoft. It
shapes our products, the way we treat each other, and how we work
with our customers and vendors.
Action & Ownership - We have a bias toward action and empower
teammates to make decisions.
One Team - We strive to break down silos, collaborate effectively,
and celebrate each other's successes.
Global Mindset - We respect local cultures and embrace diversity.
We think globally and act locally to maximize our impact on
Turnitin, LLC is committed to the policy that all persons have
equal access to its programs, facilities and employment.All
qualified applicants will receive consideration for employment
without regard to race, color, religion, sex, sexual orientation,
gender identity, national origin, disability, or status as a
Keywords: Turnitin, Raleigh , Product Adoption Analyst (US Remote Working), Professions , Raleigh, North Carolina
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