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Adobe Analytical / Customer Journey lead

Company: Expradit
Location: Raleigh
Posted on: November 23, 2020

Job Description:

Hi We have opening for - Role Adobe Analytical Customer Journey lead Location Raleigh.NC Job Description Location Has good understanding of digital marketing strategies, including paid advertising, email marketing, display advertising campaigns. Has worked on enabling customer journey activations across multiple channels (websites, email, SMS etc.) Has worked on CDP - Customer Data Platforms like Tealium Audience Stream or Adobe Experience Platform. Passionate about new marketing technologies and desires constant improvement. Should be able to demonstrate art of possible within tech stacks as well as help craft solution design for usecases Has in-depth understandingexpertise and hands on experience in Tealium Audience Stream or Adobe Experience Platform along with good understanding of other Adobe cloud solutions (Adobe Analytics, Audience Manager, AEM, Target) Has strong foundation in creating audiencessegments in Adobe eco-system. WhenWhereHow to create them for various usecases and customer journeys. Has worked in agile team(s) to collaborate on user story definition, and what ldquodonerdquo looks like, using a variety of agile tools and processes (JIRA, Scrum, Kanbanhellip) Can lead and develop technical documentation including, but not limited to user stories, data-flow diagrams, solution designs, entity-relationship diagrams, test cases, and so forth Is a self starter who can understand, own and lead multiple projects. Truly hybrid individual made up of Tech and digital marketing skillsexpertise who has passion for learning new technologies Great if has understanding of andor worked in pharmaceutical industry along with above skills

Keywords: Expradit, Raleigh , Adobe Analytical / Customer Journey lead, Other , Raleigh, North Carolina

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