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NA Marketing Operations Manager

Company: Lenovo
Location: Raleigh
Posted on: August 17, 2019

Job Description:

* Job ID #: 75266

* Location: USA-NC-Raleigh

* Functional Area: Marketing

* Facility: Corporate Office

* Relocation Provided: No

* Education Required: Bachelors Degree

* Experience Required: 7 - 10 Years

* Travel Percent: 20.00

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Position Description:
The Marketing Operations Manager will focus on end-to-end marketing optimization from planning and budgeting to program reporting and analysis. This role will be responsible for budget and partner funding management. The Marketing Operations Manager is agile and has a passion for data, metrics, and reporting.

The Marketing Operations Manager builds a foundation for excellence by reinforcing marketing strategy with metrics, infrastructure, business processes, best practices, budgeting and reporting. This role will facilitate scalability, predictability, and efficiency of marketing operations. This is an engaging and hands-on role and, therefore, the ideal candidate must be able to operate at strategic and tactical levels.


Work closely with Category and Finance in ensuring optimal exploitation of the marketing budget in achieving targeted outcomes
Manage annual/quarterly budget process and oversee quarter-end financial process including alliance reconciliation, budget closure, accrual vs claims reporting, etc.
In close cooperation with WW and NA Alliances, manage the alliance partner relationship to ensure proper identification and usage of partner funding
Analyze existing data and information as well as historical trends in order to provide early insights into best practices and new trends that guarantee data quality across marketing metrics and operations
Manage marketing reporting of campaign activities including status of marketing initiatives, program ROI, consumer acquisition, customer retention and activity
Develop and maintain an effective set of tools for detailed planning, tracking, analyzing, and reporting on all categories of marketing funds

Position Requirements:
Bachelor s degree in Marketing, Business Management, Finance or related field; MBA a plus
10+ years of B2C/B2B digital, offline and analytical Marketing experience
Ability to think strategically, but also have exceptional attention to detail
Previous budget management experience required
Excellent written and verbal communication skills, with the ability to present to senior management
Excellent organizational and project management skills with ability to operate on a wide range of topics and projects at one time
Must be a results-driven individual with a strong ability to conduct quantitative data analyses in order to determine ROI, and forecasting
Strong Excel, Word, and PowerPoint skills, which will be necessary in the creation of visually and verbally engaging reports and presentations
20% travel required

Behavioral Competencies

Team player
High emotional intelligence
Agility and flexibility to deal with constant change
Remain calm under pressure
Team leader and coach
Ability to deal effectively with executive level managers
Approachable and relatable
Strong interpersonal and leadership skills

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.

Keywords: Lenovo, Raleigh , NA Marketing Operations Manager, Executive , Raleigh, North Carolina

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