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CPWS Marketing Manager

Company: Southern Glazer's Wine and Spirits
Location: Raleigh
Posted on: December 9, 2018

Job Description:

**Description** **Summary of the Job:** Oversee all Marketing responsibilities for the NC business, focusing on program development all the way through to execution in market. This position requires multiple strengths, from organizational skills, computer skills, team player and communication to name a few.This role requires a person with Sales, Marketing and Promotional experience to build the business in NC. **Job Responsibilities:** + Annual/quarterly planning process + Participates in quarterly planning meeting with Diageoand MH USAgaining understanding of programs for their designated areas + Creates programs and/or enhances programs to fit Control State activationfor NC + Builds budget by brand and activity within the brand. + Tracks budgets throughout quarter to monitor spending levels + Reconciles budgets with Diageo& MH USAon a bi weekly basis + Creates PO & IO requests for invoice processing + Processes and codes all invoices for Diageo payment + Orders all required POS from Tool or outside vendors depending on what tools are needed. + Owns quarterly program meeting with CPWSB market team, MH USAand Diageo Sales Lead for designated area + Reviews goals, programs, tools (coupons, sampling, media, etc) and helps local team identify any gaps to the plan. + Creates sell sheets for quarterly programs + Schedule Off Premise Samplings with individual states + Assist in Presentations to state ABC for programs, new listings, samplings etc. + Create MIR/IRC program to align with budget. Submit plan to state and Diageo/MH USAfor approval + Reviews best practices and execution of 3 rd party agencies to share with the team + Owns strategic management of 3rd party sampling agency(communication, issue resolution). In partnership with state team, determines our quarterly plans/budgets and ensure excellent execution. + Plans and monitors number of events to stay within contractual guidelinesand updates Sales Team on a Bi-weekly basis + Monitors Brandmuscle, counter-wrap and all commercial budgets to communicate clearly to the Sales Team + Owns the GSM with the State Lead + Leads thePOS planning, tracking and innovation + Builds budget for Innovation Launches + Creates and/or orders all POS for launch + Creates programs to deliver first class launch of brands + Sponsorships/strategic events/mediawith Match MG + Communicates all Sponsorship /Event and Media activities to local teams for execution + Ensure informational and goal alignment with all Sponsorship & Event needs **Qualifications** **Required Skills** **:** + Proficient in Excel, Word and Powerpoint + Great Communication Skills + Exceptional Organizational skills a must + Team Player + 3 rd Party Promotional management + Sales & Marketing Experience + Budget Management skills **Preferred Credentials:** + College degree in Sales/Marketing + 5 years experience in Sales/Marketing + Wine and Spirits Training **Travel:** + Local travel around NC 5 - 10 days per month with some overnights + Occasional other travel to attend planning meetings Job:Marketing Primary Location:United States-North Carolina-Raleigh Shift:Day Shift **ReferenceNumber:** RAL00000055 **Category:** Corporate, Marketing **JobType:** **JobIndustry:**Request Priority Protected Veteran Referrals EOE Protected Veterans/Disability

Keywords: Southern Glazer's Wine and Spirits, Raleigh , CPWS Marketing Manager, Executive , Raleigh, North Carolina

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