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Growth Marketing Manager (Remote)

Company: Inspirit AI
Location: Raleigh
Posted on: January 16, 2022

Job Description:

Do you want to prepare students for a computer and data-driven future? At Inspirit, we are building the future of online CS and AI education. We're a fast-growing startup founded by Stanford and MIT graduates. We're already serving thousands of students with over 30 different online live course offerings, and we're just scratching the surface.

Our courses are taught by researchers from top universities, and our content is derived from real-world applied research projects. We directly serve students and parents, and also partner with top schools like Sal Khan's Project-Based Learning school to deliver our content as part of their curriculum. We're growing our curriculum into more domains, a wider age range, and launching new tech-assisted learning formats to expand our reach.

As our first-ever marketing hire, you'll be working closely with the founders and managing team of Inspirit. You will be responsible for growing and nurturing student and parent awareness and demand for our programs. You will design the student & parent journey that leads to them being successful members of our programs. You will dream up and run marketing campaigns, define and monitor metrics of success, and continue to keep them engaged during and after their program, including building programs to encourage additional course purchases.

This is a full-time position. We are a remote-first company, so we're flexible about your location.

Responsibilities:
Own the customer journey from awareness to attendance and beyond for Inspirit's program offerings
Define, execute, and monitor scalable and high-quality digital marketing programs including SEO, nurturing, paid marketing, and more for all Inspirit offerings
Own the analytics system for tracking and optimizing conversions
Participate in development, testing, and execution of go-to-market strategy for new products

Inspirit is an equal-opportunity employer.

Requirements
3+ years experience developing and executing analytical marketing campaigns in a thoughtful, authentic, and value-added way
Experience with email marketing tools including tracking and improving overall campaign success, as well as details like engagement and outcomes
Experience with SEM, Instagram, Facebook, LinkedIn Ads, as well as SEO tools and content creation approaches
Preferred: Experience working in education technology, K-12 education space
Preferred: Experience managing a team; fundraising; partnering with school and nonprofits

Benefits

Competitive wages, 401(k) matching, health and dental insurance, and working with a passionate team! Other benefits are negotiable.

Keywords: Inspirit AI, Raleigh , Growth Marketing Manager (Remote), Executive , Raleigh, North Carolina

Click here to apply!

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