Revenue Marketing Operations Specialist
Company: Levitate
Location: Raleigh
Posted on: March 20, 2023
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Job Description:
Description:We believe in empowering employees to pursue their
strengths in order to find fulfillment and purpose in their
individual roles. We're also passionate about helping small
businesses and it shows. We move fast, work hard, celebrate each
other's successes, and leave our egos at the door. You won't find a
better crew to spend your days with to learn and grow. We're
looking for a tenacious, strategic B2B marketer eager to make an
impact on our outbound revenue marketing model. In this role, you
will be responsible for managing existing outbound revenue
marketing programs. You will work closely with our Sales, and
Marketing teams to improve our outreach, engagement, and increase
lead conversion rates. This role requires ability to create and
follow processes, attention to detail, extensive work with our CRM
and email marketing tool, creative problem solving
abilities.ResponsibilitiesManage existing outbound revenue
marketing initiatives, including inbound lead qualification and
routing.Develop fluency in our CRM (HubSpot), to create/manage
workflow automations, manage data, and generate reports to track
the effectiveness of various experiments and initiatives.The role
will help us shape and improve our outbound revenue marketing
model, processes, and workflows in the effort to improve and enable
our revenue generating efforts. The ideal candidate must
demonstrate strong communication, problem-solving skills and be
able to interpret data and derive insights.Understand omni-channel
campaigns and experiences and the role marketing automation plays
in that. They will also have a good understanding of lead
generation and email marketing best practices.Partner and build a
strong relationship with marketing and sales teams to improve our
outreach and engagement and increase leads and conversion
rates.Support our CRM/marketing database strategy and marketing
tech stack as it evolves over timeThis position will develop,
execute, analyze, and apply A/B tests.HubSpot maintenance,
administration, and operational support.Manage direct mail
initiatives including labeling, packing marketing materials (must
be able to lift up to 40 lbs)Other special projects as
assignedRequirements:Minimum 2 years experience in B2B marketing
role or Revenue Operations roleProficient in B2B email marketing
concepts, including lead scoring, nurturing, and
segmentation.Proficient in HubSpot (or a similar CRM)Proficient in
spreadsheet software Excel and Google sheetsStrong analytical
skills and experience with data analysis and reporting.Excellent
written and verbal communication skills.Strong drive for results
and experimentation, driven to test new tactics, channels, and
formats to drive results.Self-starter, able to work autonomously
and take ownership of initiativesAbility to quickly execute and
monitor simultaneous projects with high visibilityDemand generation
experience is a plusCertifications in email marketing/automation
tools are a plus, especially HubSpotProject management experience,
PMP Certification a plus PI206330315
Keywords: Levitate, Raleigh , Revenue Marketing Operations Specialist, Advertising , Raleigh, North Carolina
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