Senior Marketing Content Creator
Company: CAPTRUST
Location: Raleigh
Posted on: May 17, 2022
|
|
Job Description:
WHO are we looking for? CAPTRUST seeks an experienced Senior
Content Creator to join its Advisor Group to spearhead content
creation and management to support the firm---s client service,
business development efforts, recruiting and acquisition
initiatives, and internal communications. This role resides in the
Marketing Department located in Raleigh, North Carolina. Job
Responsibilities This professional will be responsible for several
functions critical to the development of high-quality and engaging
content for several different audiences, including wealth
management clients, retirement plans sponsors, plan participants,
endowments and foundations, centers of influence, and fellow
colleagues. Approximately 10% of the senior content creator---s
time will be spent on content strategy. This will include but is
not limited to: Assisting with the development and refining of the
firm---s editorial strategy Working with internal subject matter
experts to ensure that editorial content aligns with business needs
and objectives Approximately 40% of the senior content creator---s
time will be spent creating content. This will include but is not
limited to: Writing short and long-form articles for captrust.com
for both wealth and institutional audiences Developing copy for
sales materials, including financial advisor one-pagers, CAPTRUST
promotional materials, ads, conference blurbs, video descriptions,
and article summaries Content for VESTED, CAPTRUST---s proprietary
magazine Story or video briefs, outlines, and video scripts
Approximately 30% of the senior content creator---s time will be
spent editing and proofreading. This will include but is not
limited to: Monthly market updates Presentations Fiduciary updates,
client electronic communications, and topical and feature articles
for captrust.com and captrustadvice.com VESTED magazine content
other content from internal and external writers Approximately 20%
of the senior content creator---s time will be dedicated to
bringing existing materials up to CAPTRUST standards. This will
include but is not limited to: Monitoring and updating captrust.com
and captrustadvice.com articles for outdated information Updating,
editing, and proofing request for proposal (RFP) content Updating,
editing, and proofing sales materials The portion of time spent on
these categories will fluctuate but should approximate these
proportions over time. The candidate will periodically be asked to
participate in projects beyond those listed above. Minimum
Qualifications Bachelor---s degree or (equivalent) in English,
journalism, technical writing, marketing, or similar degree
5-7-years--- experience writing print and web marketing and thought
leadership content, internal communications, or market commentary
Desired Qualifications/Skills Solid understanding of the investment
advisory market and current trends is a plus Experience with web
content management (WordPress) and related technology platforms is
a plus WHAT can you expect from your career at CAPTRUST? Our
colleagues, like our clients, tend to stay with CAPTRUST for years.
There---s a reason for it; it---s a great place to work and grow.
We all work together, each of us motivating those around us with
our commitment to high standards. At CAPTRUST, expect a fully
stocked break room, fun employee events, and a quality team
surrounding you with opportunities for personal growth. Our
Employee Benefits Package shows how much we value our team. Some
benefits include: Employee ownership opportunities Brick Bonus
success sharing program Comprehensive health coverage Virgin Pulse
wellness platform 401(k) program with a 5% employer match financial
planning for colleagues WHERE will you be working? 4208 Six Forks
Rd 1700 - Raleigh, NC 27609 Due to the nature of the role, this is
not a remote or work from home position, however, there is
flexibility HOW do we build a world class organization one brick at
a time? We make it a priority to hire those who have a commitment
to service, a real interest in other people, and a burning need to
improve continuously. Simply put: the difference at CAPTRUST is the
quality of our people and the depth of our bench. If you are ready
to make your mark, we want to talk to you. Are you the next brick?
To get it done the CAPTRUST Way , an individual should exhibit the
following characteristics: Ability to build successful,
collaborative, and trusting relationships Instinctive aptitude for
consistently creating accurate, concise, respectful, and
easy-to-understand verbal and written communications conveying
complex information A strong sense of urgency about getting work
done and solving problems to achieve results that benefit our
clients and colleagues, even when faced with challenges Inherent
desire to give back to our communities and enrich the lives of
those around us An other-centered mindset Integrity through
maintaining objectivity EEO/Diversity Statement At CAPTRUST, we are
committed to building and maintaining a diverse workforce and
inclusive work environment where ALL colleagues feel authentically
seen, respected, and supported. CAPTRUST is committed to providing
employment opportunities without regard to race, color, age, sex,
sexual orientation, familial status, religious creed, national
origin, ancestry, medical condition, marital status and registered
domestic partner status, citizenship status, military and veteran
status, disability, protected medical condition, genetic
information, or any other status protected by law. CAPTRUST makes
all employment decisions without regard to these protected statuses
and does not tolerate harassment or discrimination.
Keywords: CAPTRUST, Raleigh , Senior Marketing Content Creator, Advertising , Raleigh, North Carolina
Click
here to apply!
|