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Social Media Consultant

Company: Calyx Senior Living
Location: Raleigh
Posted on: November 23, 2021

Job Description:

Social Media ConsultantDo you want to launch and manage the digital media efforts of a new brand?Calyx Living is actively seeking a Social Media Consultant based out of the corporate office in Raleigh, North Carolina for its newly launched brand including its just-opened assisted living community located in beautiful North Durham off the Eno River and just minutes from Duke University, the Durham Bulls Athletic Park and the American Tobacco Campus in downtown Durham's vibrant entertainment district. This consulting opportunity is part time, and will involve both in office and remote work.Social Media Consultant ResponsibilitiesThe Social Media Consultant will lead content development and manage the calendar for Calyx's social media channels, as well as the website, blog and other online advertising for the brand. We are also looking for someone with experience in managing online reputation - both monitoring and responding to reviews.Ideally, a candidate is also able to analyze, report on, and make resource allocation recommendations based on the success of programs through all media channels. This person we are looking for to join our team should have experience in optimizing web presence in both organic and paid search, evaluating keywords and A/B testing.Qualifications

  • Understanding of brand management strategy development with focus on digital media.
  • Social media content development with a common branded message across all online activity.
  • Experience writing content for online channels including social media, blogs, digital newsletters, etc.
  • Experience with marketing management platforms like Hubspot.
  • Experience planning and managing social media calendars through social media publishing platforms such as Sprinklr, Hootsuite, Loomly, Later, etc.
  • Familiarity with SEO best practices including experience working with PPC campaigns.
  • Proficiency in use of analytics including Google Data Studio, Google Analytics and other tools as
  • Knowledge of WordPress website structure for blog posts and updating website information
  • Bachelor's degree in related fieldIf you have strong sales experience and people management skills, and are interested in being a Calyx Social Media Consultant for a new senior living brand with career advancement potential, please apply here.

Keywords: Calyx Senior Living, Raleigh , Social Media Consultant, Advertising , Raleigh, North Carolina

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